How do you run a successful graduate recruitment campaign? In this 30 minute webinar we look at 6 graduate recruitment case studies to analyse what success looks like in the preparation stages, offline and online.
LinkedIn yesterday announced in their blog that they’ve finally improved the “People You May Know” feature, which presents your with common connections in your network that you may know and like to connect with.
Much like the Friend Finder in Facebook, LinkedIn take your 2nd degree connections to prompt you to add them as a connection, because you share common connections. This is a brilliant way to increase your connections because its easy to add them as a connection (just one button), rather than when finding contenders through a Search of LinkedIn and then LinkedIn not giving you the easy option to connect with them.
When recruiters bring up the the topic of analytics you can usually expect the conversation to go in one of two directions: they are either talking about recruitment KPI’s (CV sends, Interviews, Phone Calls, etc) or Social Media ROI, the holy grail of online measurement (or so one would think!). Process KPI’s are vital and not the subject of this particular article but when it comes to on-line metrics, Facebook and Twitter are the last places that a business manager or marketing team should be looking at.
You need to look first at your own web-site and second at the other recruitment related websites that you are paying to advertise your jobs or services on. The social places need to be looked at but they come in a distant third and it is in fact often easier to measure the success of your social campaigns by looking at your own web-site, rather than the individual 3rd party social sites. Here’s how to do it.
Last Friday morning, our Facebook Pages Timeline Essential Workshop for Recruiters in association with Monster.ie was packed out, full of recruiters and marketers looking for inspiration and guidelines for building their new Facebook Timeline for their business page. Facebook Timeline is compulsory for Pages to have adopted by March 30th (this coming Friday), so this workshop couldn’t have come at a better time.
To refresh your memory on the presentation, or in case you couldn’t make it, here’s the slides from the workshop. If you’ve any questions about Timeline, pop them in the comments – we’d be glad to help you out!